Agotado— Animals in danger of extinction
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Our project aimed to illuminate the urgent issue of endangered species through a striking series of posters. The goal was to create a clear and impactful visual narrative that resonated with the public. We designed a collection of four posters that illustrate the alarming number of animals facing extinction in the area. The posters employ the same “Agotado” (sold out) legend used for concert tickets. By juxtaposing a familiar ticketing format with a serious environmental concern, we unexpectedly attract the attention of passers-by. These posters were strategically placed in high-traffic areas and open spaces throughout Barcelona, ensuring that locals and tourists could engage with the message and raise awareness about this pressing issue.